Tag Archives: advertising

History of Radio: Hucksters, Pitchmen and Sponsors

In the 20’s the idea of broadcasting ads was considered offensive if not downright unethical. Continue reading

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(Nearly) Live at SXSW: Is This What the Future of Media Looks Like?

Buzzfeed, Vox execs discuss the future of media companies. Continue reading

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What’s So Native About Native Advertising, Asks the FTC

Native is a form of advertising that the reader doesn’t really think is advertising. Continue reading

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Vintage Advertising Slogans: A Pop Quiz

Remember the guy who said “his prices are insane.” Until he went bankrupt. Continue reading

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Advertising: The Big Fail

Does any other industry strive to give their audience what they don’t want? No wonder this is blowing up. Continue reading

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The Empowered Audience and How It Changed Publishing, Advertising and Business

As technology revamped accessibility and mobility it also offered choices. It created an empowered audience. Continue reading

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(Nearly) Live at Social Media Week: Has Technology Changed Everything?

New York Times sponsored panel discussion on the impact of technology on storytelling and content. Continue reading

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Digital Deception: Do Your Viewers Have a Heartbeat?

One of the promises of the mature Web is the ability to track, to generate data about how many views and visitors come to a site and who they are. But with the availability of that data comes a vulnerability. … Continue reading

Posted in Digital Deception, Digital publishing, Technology | Tagged , , , , , , , | 21 Comments

(Nearly) Live at Internet Week NY — The Media Sessions

The Future of Digital TV In the future we won’t make the distinction between digital and traditional TV content producers, according to Terence Kawaya, founder and CEO of LUMA Partners. They will both make short-form and long-form content to be … Continue reading

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