Tag Archives: advertising

History of Radio: Hucksters, Pitchmen and Sponsors

Posted on February 21, 2017 by

In the 20’s the idea of broadcasting ads was considered offensive if not downright unethical. Continue reading →

Posted in History, Radio | Tagged , , , , , | 5 Comments

(Nearly) Live at SXSW: Is This What the Future of Media Looks Like?

Posted on March 16, 2016 by

Buzzfeed, Vox execs discuss the future of media companies. Continue reading →

Posted in Digital publishing, Uncategorized | Tagged , , , , , , , , | 3 Comments

What’s So Native About Native Advertising, Asks the FTC

Posted on January 4, 2016 by

Native is a form of advertising that the reader doesn’t really think is advertising. Continue reading →

Posted in Digital publishing, Uncategorized | Tagged , , , , , , , , | 16 Comments

Vintage Advertising Slogans: A Pop Quiz

Posted on October 8, 2015 by

Remember the guy who said “his prices are insane.” Until he went bankrupt. Continue reading →

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Advertising: The Big Fail

Posted on October 4, 2015 by

Does any other industry strive to give their audience what they don’t want? No wonder this is blowing up. Continue reading →

Posted in Digital publishing | Tagged , , , , , | 24 Comments

The Empowered Audience and How It Changed Publishing, Advertising and Business

Posted on April 12, 2015 by

As technology revamped accessibility and mobility it also offered choices. It created an empowered audience. Continue reading →

Posted in Digital publishing, Technology | Tagged , , , , , , , | 17 Comments

(Nearly) Live at Social Media Week: Has Technology Changed Everything?

Posted on February 26, 2015 by

New York Times sponsored panel discussion on the impact of technology on storytelling and content. Continue reading →

Posted in Digital publishing, Social Media Week, Technology | Tagged , , , , , , , , | 7 Comments

Digital Deception: Do Your Viewers Have a Heartbeat?

Posted on July 22, 2014 by

One of the promises of the mature Web is the ability to track, to generate data about how many views and visitors come to a site and who they are. But with the availability of that data comes a vulnerability. … Continue reading →

Posted in Digital Deception, Digital publishing, Technology | Tagged , , , , , , , | 21 Comments

(Nearly) Live at Internet Week NY — The Media Sessions

Posted on May 22, 2014 by

The Future of Digital TV In the future we won’t make the distinction between digital and traditional TV content producers, according to Terence Kawaya, founder and CEO of LUMA Partners. They will both make short-form and long-form content to be … Continue reading →

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