Author Archives: Ken Dowell

Marketing Content, With Fingers Crossed

An oft-cited story in the marketing industry this summer has been the Forrester survey of 113 BtoB marketers in which 51% characterized their content marketing efforts as only “somewhat effective.” That after an earlier Content Marketing Institute survey that found 42% … Continue reading

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Digital Deception: Astroturfers

There are times I’ve been traveling and looking for a decent dinner option, so I checked the listed local restaurants that got a five-star rating on Yelp. The last time I purchased a TV, faced with numerous choices that all seemed pretty … Continue reading

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What Was So Cool About the 50’s?

For a child it was an age of freedom. I’m sure there were predators and pedophiles and kidnappers then too, but we didn’t know anything about them. We felt safe and acted like we were safe. That meant that as … Continue reading

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Digital Deception: Do Your Viewers Have a Heartbeat?

One of the promises of the mature Web is the ability to track, to generate data about how many views and visitors come to a site and who they are. But with the availability of that data comes a vulnerability. … Continue reading

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A Week at the Shore 2014

  Earlier this week I posted a story about my childhood vacations at the Jersey Shore, Growing Up in the 50’s: A Week at the Shore. Fifty plus years later I still spend at least one week of the summer … Continue reading

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Growing Up in the 50’s: A Week at the Shore

We had one week of vacation when I was growing up. It happened in July and it was at the Jersey Shore. Seven days on the beach, seven nights on the boardwalk. Then we came home and waited for next … Continue reading

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The View From Garrett Mountain

 

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Teck’s Mural — The Finished Work

In my earlier post of photos from the Paterson Art Walk, I had a photo of this mural being spray painted by Teck. Here now is the finished work. It is in Overlook Park. If you are visiting the Great … Continue reading

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It’s the 4th of July

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Digital Deception: The Illusion of Influence

Let’s take a look at some of my recent new followers on Twitter. There’s @KieferBusby. I’d like to tell you something about Kiefer but I really can’t because his profile reads like this: “The most effective deal only for this … Continue reading

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